From branding to store. Everything for a new brand.

Client: Unboringbypip, dog accessories
Services: Design · Shopify stores
Duration: 2 weeks
Website: unboringbypip.com ↗

How it started

What we did

Pip started a new brand for dog accessories and had nothing in place yet. We made everything in one project, from logo to a store the team manages itself.

01
Conversion optimisation
We started with the question of where visitors drop off. Every page we worked on was set up to make choosing and ordering easier.
AnalysisProduct pagesCheckout
02
Page speed
Pages that load fast, especially on mobile. We kept apps, images and code light, so the store feels quick.
ImagesAppsMobile
03
Branding
Logo, colours and typography that fit the brand. We carried that identity through to everything you see in the store.
LogoColoursTypography
04
Design
The design of the whole store, from homepage to product page. All in Figma, so Pip could follow along and comment.
HomepageProduct pageFigma
05
Store development
The store built on Shopify, with sections the team edits in the editor. Pip puts new products and pages online without help.
ShopifySelf managed