A month at a time on the pages that carry your revenue: product, cart and checkout. One change at a time, built in the theme instead of an overlay app, measured against what it replaced.
The redesign went live in one push. Conversion moved. Nobody can say which of the ten changes did it, or which one hurt.
A test needs traffic. Running five at once on 20.000 sessions a month produces noise and a monthly invoice.
The testing tool paints the change after the page loads. Visitors see the flicker, and the speed you paid for is gone.
We pick the change with the clearest reason to work, write down what we expect and what would prove us wrong. Then we build it.
No overlay script, no flicker, no extra subscription. The variant is real theme code, so it is as fast as the original.
Split test if your traffic supports it, before-and-after with a clean window if it does not. We say which one we used.
Winners stay in the theme. Losers get removed the same week and written up so nobody tries them again in two years.
WE WILL TELL YOU WHEN YOUR TRAFFIC IS TOO LOW FOR CRO AND WHAT TO SPEND ON INSTEAD.
Roughly 500 orders a month makes proper split testing possible. Below that we still work, but on evidence and best practice rather than statistics.
The first change usually ships in week two. Whether it earned anything takes another two to four weeks of traffic to say honestly.
Yes. Everything we built stays in your theme and the write-ups are yours. Most people stay because month two is cheaper than month one was.
Bring your analytics and your conversion rate. We will name the two pages we would start on before the call ends.